UGC Rate Card Template
Professional UGC rate card template for user-generated content creators to present content creation pricing, licensing fees, revisions, and usage rights to brands and agencies.
A UGC Rate Card is a pricing document used by creators to communicate content creation fees, licensing rates, revision policies, and package options. It allows brands to quickly evaluate content services and understand the investment required for user-generated content campaigns.
When To Use
Use this template when pitching UGC services, responding to agency inquiries, negotiating creator campaigns, submitting proposals, or onboarding new clients.
Template
Example
A UGC creator charges $200 for a 30-second product review video, $150 for 90-day paid usage rights, and $75 for raw footage delivery. Brands can bundle multiple deliverables into larger campaign packages.
Frequently Asked Questions
What is a UGC rate card?
A UGC rate card outlines pricing for user-generated content creation, licensing, revisions, and add-on services.
Should licensing be charged separately?
Yes. Licensing provides additional value to brands and should typically be priced independently from content creation.
What are paid usage rights?
Paid usage rights allow brands to use creator content in advertisements or paid campaigns.
How many revisions should be included?
Most creators include one to three rounds of revisions.
Should raw footage cost extra?
Yes. Raw footage provides additional value and is commonly sold as an add-on.
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